I love the challenge of designing company reports, where lots of information and often complex data needs to be designed and arranged in the most logical, aesthetically pleasing way possible. This report I designed for THIS Institute makes use of illustrations and strong brand colours; a dropping red ball motif runs through the document, guiding the reader on their journey. The use of 2D illustrations with subtle shadowing applied to some elements is an important THIS Institute brand identifier, and one I always enjoy working with as it’s so full of design potential.
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